AT&T Nuestro Mundo
AT&T Nuestro Mundo
Identity design for AT&T's Latin America internal editorial division
Identity design for AT&T's Latin America internal editorial division
During my time at FleishmanHillard I was assigned to develop a new logo identity for the Latin America internal editorial division. The concept behind the logo derives from the phrase "Our World" referring to the Latin America countries that the division represents.
The final deliverable is a minimalistic logo and wordmark that shares AT&T's design language. In addition, an intro animation serve to add context in the form of a globe alluding to Latin American countries.
Other Iterations included the AT&T wordmark.